Social media traffic is as important as organic traffic from search engines as we can’t rely on search engines like google alone. They continue to push algorithmic updates and social media is the best way to get engagement in our site.
It means that we must diversify the way we get traffic. I’m going to list the top 10 social media and other websites that you shouldn’t ignore or must use as part of your social media marketing strategy.There are a lot of social networking platforms available out there, but that does not mean you promote on every media. That will only waste your time and than you only focus only on engagement on your site rather than content (blog) itself.
1) Facebook
Facebook lets you share your blog across groups that means, you can reach a wider audience too. You can share links, information, images, videos, etc. about your blog – enticing your audience to click it and read it! Your friends can like and share your blog, letting your blog explore new audiences. For people visiting your profile, you can pin your blog to profile, so it is highlighted on top of all posts. Facebook has a ton of features that lets you reach a broad spectrum of audiences. And if you’d like to go even further, you can opt for paid advertising as well! Indeed, Facebook is the mecca when it comes to marketing.
2) Twitter
Twitter lets you tag personnel by using the @symbol, helping you reach the audience of the tagged personnel too! You can create unique hashtags that reciprocate with your blog.
Hashtags have always been Twitter’s unique selling point, and if you’re available to come up with a unique hashtag, you might be able to get it trending too.These hashtags can also be used by other audiences, which will create a network that ends up at your blog. Hence, coming up with a hashtag is essential.
3) LinkedIn
LinkedIn has over millions of users, and it quickly rose to fame for been business focussed. Usually, people associate social networking with being fun and whacky at times. But with LinkedIn, the game changed.
LinkedIn has concentrated all its energy to bring together a community which can help businesses. Its primary focus is to help business communities grow by assisting them to communicate with other companies and their personnel easily.Sharing your blog on LinkedIn is similar to a post being shared on Facebook. Your blog is hyperlinked for people to access it. Your connections will be able to like, share or comment on your post. Also, LinkedIn provides you with an extensive profile page
4) Instagram
Your posted pictures or videos are shown in instagram in a very impressive way and it is the largest youth influncing network and mainly famous for social media influncer, that does not mean you cannot promote your text-based blog here. Instagram is home to tons of bloggers already, and you just need to jump on the bandwagon.
You can create an image which reciprocates with your blog, which you can later post it on Instagram to promote it. You even have the option to post a story about it. . You can add link on your bio of your blog page and pictures and post related to the content you write and get more engagement.
5) Myspace
Myspace has been popular for musicians, so if your blog is related to it, your reach will be booming! With Myspace, you can keep entertainment as the centre of your blog, which will help reciprocate better with the audience of this social networking platform.
If this is the case, then you will stand a better chance of getting good numbers in the promotion of your blog compared to other websites. Myspace was a competitor to Facebook initially, and still is a good competitor when it comes to marketing your blogs.
6) Reddit
Reddit is a bulletin board site for entertainment, social networking and news. Reddit has a millennial audience with numbers hitting a hundred million.
To promote your blog on Reddit, you need to be a registered user, after which you can submit your content as a text post or direct link. After posting your blog, users of Reddit will be able to upvote or downvote.
7) Tumblr
Tumblr is a microblogging platform and a social networking website. This website allows you to post multimedia as well as content such as short-blogs. Users can then view these posts through a dashboard.
Users can also follow your profile and view your submissions as and when it happens. For promotion, if you have a WordPress blog, you can create a share button for Tumblr, which can directly post links to your Tumblr account.
8) Last.fm
This is the perfect social networking platform for music lovers. Last.fm has millions of people tuning in to listen to conversations. People participate in significant numbers in the discussions, groups and sharing content. If your blog is related to music, this is the ideal social network for you to join and promote your blog.And that’s that! Promoting your blog on a social networking site has become a necessity as the reach and engagement received through is uncomparable to other mediums. So, get blogging, promote your blog, and get socializing!
9) BlackPlanet
BlackPlanet markets itself as "the largest black website in the world." With tens of millions of users, the site has a huge African American audience that could be the perfect fit for many bloggers.
If you think BlackPlanet might be the perfect place for you to promote your blog for free, check it out on a computer or through their mobile app and join in the discussions and connections that can be quickly made.
10) Pinterest
Pinterest is the biggest thing that happened to social media after Twitter. According to a TechCrunch article Pinterest drives more traffic than Google+, YouTube and LinkedIn combined.
If your blog posts have quality images then you shouldn’t ignore Pinterest. Just pin those images to Pinterest under the right category and it can send quality traffic to you as Pinterest users are known to spend more money than Facebook or Twitter.
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